Most people think of stickers as a way to decorate personal belongings or as a nice accessory for a kid’s birthday party. But did you know that stickers can also be a powerful marketing tool for startups?
By using stickers, startups can create a fun and engaging brand for their company that will help them to stand out from the competition. Here are four ways you can do just that:
1. Create brand awareness with logo stickers
One of the best ways to use stickers for marketing is to create brand awareness. Logo stickers are a great way to do this. Even if you have no design experience, you can create an eye-catching logo sticker in minutes with free online design tools.
Then, you can hand your stickers out at events, put them on your products, or even mail them to potential customers. Wherever they end up, your logo will be there to remind people of your brand.
2. Use custom labels to elevate your packaging
Another great way to use stickers for marketing is to use custom labels to elevate your packaging. This is a great and affordable way to make your products stand out on the shelves.
Plus, it’s a chance to get creative with your branding. You can use stickers to create a unique look for your packaging that will really grab attention. When you want to label your products, be sure to order sticker sheets. These are much easier to peel and apply than individually cut stickers.
3. Try a multichannel marketing campaign
With a multichannel marketing campaign, you can use stickers to reach people in multiple ways. This unites traditional advertising with digital marketing. Simply print a QR code that will redirect consumers to your website or offer page on your stickers.
For the best result, use waterproof stickers. Most stickers makers offer these as part of their standard range. They ensure that your stickers will withstand the elements and last even in busy places.
4. Send out free sticker packs
One of the best ways to get people interested in your brand is to send out free sticker packs. This is a great way to introduce people to your business and to position yourself as their new favorite brand.
Plus, it’s a fun way to promote your brand. Who doesn’t love getting free stuff? In fact, free stickers are rarely seen as advertising, but are instead considered as gifts. This is a very powerful move as consumers tend to feel indebted to you.
So what are you waiting for? Start using custom stickers to market your startup today! Which of these tips can you not wait to try? Let us know by leaving a comment in the section below.